Consistently deliver exceptional customer service and you give your customers little reason to shop elsewhere. Silverware can help you design and implement a tailored CRM system that mimics your established workflow. From managing opportunities, to executing targeted marketing campaigns, to customer support, we can help automate the critical tasks and processes you now perform manually.

A Silverware customer relationship management (CRM) solution will give you quick, easy access to centralized customer and prospect information. Not just contact information, not just call history information, but the in-depth, up-to-date communications history you need to nurture your prospect relationships, close sales, inspire customer loyalty, and streamline all your customer-facing activities. Silverware’s CRM solutions can help drive consistent and measurable improvement in your everyday business processes.

Marketing: A clearer view of customers and more informed marketing investments
Segment customer lists into distinct benefit groups and then market to one or more of the identified segments using a workflow-driven model. Your marketing professionals can leverage tools for:

• customer segmentation
  
• campaign planning and execution
  
• data extraction and cleansing
  
• analytics and reporting
  
• marketing/sales collaboration tools
  
• information sharing portals

Sales: Get more leads and close more business
Access a complete view of customer data online or offline, and leverage tools that enable your sales professionals to get real-time access to leads, identify cross-sell and up-sell opportunities, and close more deals, faster. A Silverware CRM solution provides:

• lead and opportunity management
• account and contact management
• territory management
• forecasting and sales analytics
• offline and mobile device access
• quick access to products, pricing, and quotes

Customer service: Provide more value to customers
Respond faster to customer service issues and empower your service organization to anticipate, address and deliver consistent, efficient customer care that contributes to long-term business profitability. A Silverware CRM solutions provides functionality for:

• account and contact management
  
• case and interaction management
  
• product and contract management
  
• knowledge-base management
  
• service scheduling
  
• workflow across teams and groups
  
• service reporting and analytics